2 lakh kilograms of medical sanitary pads waste is generated every day in India. The waste generated from here either goes to landfills or incineration plants. This adds to the pollution of soil, water and air, thereby adding to climate change. Thus, to reduce this and build a better and safe environment we supported a campaign led by Smitam NGO where we all will be painting 16 walls over 16 weeks to spread awareness around sustainable menstruation practices.
The campaign, #DontHushMonthlies, will create wall paintings around menstrual cups and other sustainable options. We believe with each wall being viewed by at least 1 lakh people we can reach 16 lakh people (with repeat viewers) over the next year.
On the 19th of September 2021, we and Smitam NGO hosted our first wall painting event at RBI Layout Welfare Association, JP Nagar.
Representatives from Changemakers of Kanakapura Road, Rotary Club and Indian Ploggers Army also joined the activity. Thushar Mandaara and Sumana were the artists who led the design of the wall paintings. These walls will challenge misconceptions about sustainable menstruation practices and help more and more people become aware of safer options for themselves and the environment.
There were 25 volunteers who joined the activity and contributed to the cause. You can also join us for our next event. To keep yourself updated about the events please check out the Instagram account here.
It costs us Rs. 8000 to paint each wall. Support us to collect the fund for 16 walls and let’s create a change in the city. If you would like to donate to the cause please click here.